Certified Auctioneers Institute (CAI)
The professional designation awarded to practicing auctioneers who meet the experiential, educational and ethical standards set by the NAA and its Education Institute.
The Certified Auctioneers Institute is the most respected professional designation an auctioneer can acquire. Commonly referred to as CAI, the program focuses on developing the skills required to operate a successful auction firm and business.
CAI designees pride themselves on being a part of an extraordinary network of professional auctioneers who possess the knowledge and skills needed to provide their clients with outstanding services. The CAI designation communicates to attorneys, trust officers, government officials, accountants and others affiliated with the auction industry that you are committed to continuing education and are dedicated to professionalism, integrity and excellence in the auction profession.
CAI is a program completed over a three-year period (CAI I, CAI II, CAI III). Every March, auctioneers from across the world get together for a week of intensive training. In addition to classroom instruction, CAI students network with fellow auctioneers and develop lasting business partnerships, mentoring relationships, and friendships.
The following is a sample of the curriculum covered at CAI:
- Marketing and advertising
- Business ethics
- Understanding legal, financial and accounting principles needed to run an auction firm
- Using technology to enhance your business
- Promotional Strategies
- Learning effective methods of selling real estate and personal property at auction
- Negotiating Skills
- Business Planning
- Valuing Assets